Shep Hyken interviews Brian Sprinkle. They discuss his company, Big Ass Fans, and their approach to providing high-quality customer service to support their industry-leading products.
He compares the profitability of customer acquisition versus customer retention.
“If you can keep your employees happy, they’re extremely likely to make customers happy.” – Brian Sprinkle
“If you want to have excellent customer service agents who provide excellent support to customers, the first step is providing those agents with excellent support.” – Brian Sprinkle
Brian Sprinkle is the Global Customer Service Manager at Big Ass Fans, the world’s leading manufacturer of high-volume, low-speed fans.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
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