Shep Hyken interviews Chris Bauserman. They discuss how emotions and personalization play a large role in the customer service and experience of today, and how we can use data analytics to harness that knowledge for improvement.
“Move to a digital-first mentality. Make it easy for customers to reach you and for agents to do a great job serving them digitally.” – Chris Bauserman
“Your customer experience is your product.” – Chris Bauserman
“It’s not just the product you offer; it’s how you make your customers feel.” – Chris Bauserman
Chris Bauserman is the VP of Product and Segment Marketing at NICE InContact. He has over 20 years of experience helping companies improve their customer service.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
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