How any sized business can create customer experience and loyalty.
Shep Hyken sits down with Craig McVoy, founder and Chief Experience Officer at Beyond Brand. They discussed Craig’s new book Beyond Brand, the seven customer experience principles every business must follow and the questions you must ask if you want your brand to compete in 2018 and beyond.
Craig McVoy is the co-founder and Chief Experience Officer at Beyond Brand. Before Beyond Brand, he spent 25 years helping brands like BMW and Mercedes deliver a better experience to both customers and employees. Currently, while consulting with dozens of brands, he is writing a book titled, Beyond Brand – Why it’s the experience that causes people to fall in love with the brand.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
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