Shep Hyken interviews Jeff Robbins. They discuss the importance of customer feedback, the most effective surveys, and how to use these tools to create customer loyalty and improve your business.
“It doesn’t matter how good you think the customer service is that you’re providing; it’s what’s perceived by your customers that counts.” – Jeff Robbins
“The customer is ultimately the judge and jury on the experience that you provide.” – Jeff Robbins
“The customer has the most important perspective on your business.” – Jeff Robbins
Jeff Robbins is the Founder and Managing Director of Database Sciences and GuestInsight. He has over 30 years of experience in the marketing research and data management and analysis fields.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
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