Shep Hyken interviews Steven Van Belleghem, an expert in customer experience in a digital world. They discuss his latest book, The Offer You Can’t Refuse, and the four factors that go into amazing customer service.
“Companies don’t have to change the world. They just have to change their world. Look at the strengths of your organization and see how you can leverage them to solve the concrete challenges in society. This is your responsibility as a business owner.”
“If you have a good digital interface, people think it’s the most natural thing in the world. The further we go into the future, the more that good, working digital interfaces will become as normal as breathing and as having access to electricity.”
“Become a partner in life to your customer. Think beyond the product and about the human behind the customer. Understand the life movie your customer has playing in their head. How can you add value to that movie?”
Steven Van Belleghem is a co-founder and board member of nexxworks. He is an entrepreneur, an international keynote speaker and the bestselling author of four books. His latest book, The Offer You Can’t Refuse, comes out on October 28, 2020.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
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