Employing Brand Advocates to Improve Customer Experience
Shep Hyken interviews Megan Neale, Co-founder and COO of Limitless, a Gig CX platform that empowers people to earn money by providing brilliant customer service. She shares how brands can leverage brand advocacy and the knowledge of actual product users (customers) to improve customer experience.
“Customers want to get help and seek advice from people like them.”
“Customer support provides such a critical role to the organization’s success. However, they are sometimes undervalued instead of rewarded for the important work they do.”
“The volume of customer support requests coming to organizations is increasing. Utilizing customers to help other customers does not displace traditional contact center workers. It is a way to support the volume of engagement in a cost-effective way.”
“Tapping into your most loyal consumers to enhance customer experience builds trust and creates a connection of empathy.”
Megan Neale is Co-founder and COO of Limitless, an AI-powered Gig CX platform. Her passion for “customer & client first” and her constant drive for innovation led her to co-found Limitless in 2016.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:
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