Contact Shep (314) 692-2200

Be a Star With Your Customers and Keep Them Forever

156 page hardcover book

This is the first book Shep wrote, and it is still one of his most popular and requested books! And, now it has been rewritten with updated stories and examples!

Moments of Magic™ is a clearly written, easy-to-read, easy-to-understand guide to customer service, and is for anyone in any job. Filled with information, techniques, and stories that make a point, this book will teach you and everyone in your organization to deliver excellent service to your internal and outside customers.

Chapters in this book cover Moments of Truth, Misery and Magic, how to build stronger relationships, complaining customers, meeting and exceeding expectations and much, much more.

Some people say it is common sense. Some say it is good sense. The information in this book makes sense. Most important, the information is simple, direct and can be implemented immediately.

What People Are Saying

“…a clearly written, specific guide to making the best of customer contact situations… this is excellent hands-on advice…”
Michael LeBoeuf

Author, How to Win Customers and Keep Them for Life

“…should be on every manager’s bookshelf. It addresses the biggest challenge facing business today, making customers a number one priority.”
Thomas A. Pall

Vice President Sales, SBC Publications

“…The ideas in this book are right on target for everyone from upper management to the store employees.”
Scott Gabriele

Vice President Marketing, Circle K Corporation

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