Each week I read a number of customer service articles from various online resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too. 3 Key Reasons Why Seamless Customer Experiences Influence Your Brand Image by Sven-Olof Husmark, M.Sc.(Customer […]
Each week I read a number of customer service articles from various online resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too.
2016: The Year of Customer Experience by Katy Keim
(Social Times) We need to set our sights not only on creating the best possible experience for our customers but also, and more importantly, on helping to make their lives better through the products or services we offer. To accomplish this, we must be the eyes and ears of our customers — all the time.
My Comment: This short article will make you think about the trends in CX. Based on everyone trying to figure out how to take their CX to another level using digital, social, etc., one of my favorite lines in the article is this: “Old” does not mean “wrong.” Change is good, but sometimes no change is good.
I love you so much, I just couldn’t imagine living without you! by Craig McVoy
(Consort) At Consort w,e help companies to become ‘Love Brands’ by shaping their experience using our simple 7 step process. So let me give you a quick insight into those 7 steps to becoming a brand you just couldn’t live without!
My Comment: With Valentine’s Day less than a week away, I thought this would be an appropriate article to include in our “Top Five” roundup of great customer service and customer experience articles. Simple ideas that make sense.
Shep Hyken is a customer service expert, professional speaker and New York Times bestselling business author. For information contact or www.hyken.com. For information on The Customer Focus™ customer service training programs go to www.thecustomerfocus.com. Follow on Twitter: @Hyken
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