Internal Customer Pulse Check Forget once-a-year employee surveys. How about once-a-week? That is if you even do employee surveys. Many companies will survey their customers. The surveys range from simple questions, as in the Net Promoter Score type surveys to elaborate multiple question surveys. Some of the best companies also survey their employees, typically once […]
Forget once-a-year employee surveys. How about once-a-week? That is if you even do employee surveys.
Many companies will survey their customers. The surveys range from simple questions, as in the Net Promoter Score type surveys to elaborate multiple question surveys. Some of the best companies also survey their employees, typically once a year. The leadership and management in these companies want to make sure that the employee sentiment is in line with the culture, vision, mission and philosophy of the company as a whole.
I recently had a chance to chat with David Niu, the founder of TINYpulse. His company created a simple software program that helps companies keep an ongoing pulse, as David calls it, on how happy, frustrated or burnt out their employees are before employee retention becomes a problem. The tool measures employee engagement by asking one question each week.
By getting the pulse of the employees, the leadership of the company can confirm they are in sync with employees or if they have issues to improve on, such as morale and communication. And in the process of getting this information, there is a very important by-product, which is that employees will feel more fulfilled, appreciated and understood.
David shared what some of the simple, yet powerful questions he suggests companies ask employees.
The types of questions you might want to ask employees are limited only by your imagination. You can ask for ideas and suggestions, such as:
I think you get the idea. You can ask just about anything. But, what I liked about David’s process is that he didn’t suggest an annual employee survey. He suggested an ongoing weekly “pulse check” on his employees.
Whether it is once a week or once a month, consistently keeping in touch with your employees’ feelings, concerns, thoughts and ideas are crucial to maintaining your company’s culture. This brings me back to one of my favorite expressions: What’s happening on the inside of the company is felt on the outside by the customer. Tweet
Shep Hyken is a customer service expert, professional speaker and New York Times bestselling business author. For information contact (314)692-2200 or www.hyken.com. For information on The Customer Focus™ customer service training programs go to http://www.thecustomerfocus.com. Follow on Twitter: @Hyken
(Copyright ©MMXIV, Shep Hyken)
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