This week on our Friends on Friday guest blog post, my colleague Russel Lolacher shares effective strategies for pleasing the customer. I like his T.U.R.N. acronym for providing a better customer service experience. – Shep Hyken E.L.A.A. = Everybody loves an acronym. When it comes to providing a better customer service experience, try a T.U.R.N. […]
This week on our Friends on Friday guest blog post, my colleague Russel Lolacher shares effective strategies for pleasing the customer. I like his T.U.R.N. acronym for providing a better customer service experience. – Shep Hyken
E.L.A.A. = Everybody loves an acronym.
When it comes to providing a better customer service experience, try a T.U.R.N.
Recently I was thinking about my various conversations around customer service. Whether it’s individual experiences or companies themselves, I’ve noticed that it can be a very complicated process, sometimes revamping a whole philosophy or trying to be all things to all people.
Yeah, you really could go on and on. And believe me, all these have sub-headings and partitions as well. But simple and straightforward can work, or at least be a great place to build from. Whether in government, business or non-profit, it doesn’t matter…it’s about that customer and that customer’s feeling about their experience with your business.
You can certainly go down the rabbit hole, trying to think of all the ways to please your customers, but the really effective, straight forward strategy is the customer-centric one that works for them.
What’s your simple service strategy? Remember, acronyms are cool.
And, remember to take that T.U.R.N….
Russel Lolacher is the Director of Web and Social Media for the BC Ministry of Transportation and Infrastructure, a professional speaker for large conferences and post-secondary institutions, a communications and PR consultant for small to national organizations and is internationally recognized as an influential customer service expert through his blog The Upsell by the Huffington Post, CallCentre UK and GetApp.com.
For more articles from Shep Hyken and his guest contributors, go to customerserviceblog.com
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