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Top Takeaways:


“In this time of rapid change, you really don’t have a choice if you want your business to remain relevant and successful. You must keep changing with the times.” “Remember that in the end, companies don’t buy anything. Only people buy things. There’s no company behavior.” “To achieve customer love, you must consistently meet the needs of your customers, occasionally delight them in unexpected ways, and align with their values.”


Howard Tiersky is the Wall Street Journal bestselling author of Winning Digital Customers: The Antidote to Irrelevance. Howard is the founder of two companies that enable large brands to win in the digital world: FROM, The Digital Transformation Agency and Innovation Loft. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.

This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:

  1. What is customer love?
  2. What are the similarities between B2B and B2C companies?
  3. How can companies stay relevant in today’s digital world?
  4. How do you make customers love doing business with you?
  5. What is the difference between customer love and customer loyalty?

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