credibility | Shep Hyken | Customer Service Expert

Customer Experience

We had a reservation Friday night at a restaurant for 7:30. We arrived on time, if not a few minutes early. There were two tables that were available, right in the middle of the restaurant. However, the hostess was looking at other parts of the restaurant. I pointed at one of the open tables and asked if we could sit there. She said, “No. That table is for six people.” Maybe I can’t count, but from what I could tell, the table was set for four in the middle of a restaurant that was jammed with tables. There was no way they could put six chairs around it. So, I asked her how she could put six chairs around that table. She thought for a moment and decided to change her story. She said, “Actually that table is being held on request for a party coming in with an 8:00 reservation.” I knew she was making up excuses to not give me that table and wasn’t sure why. We could believe that someone requested a specific table, but why would she lie to a customer about holding it for six people? I looked at her and asked her, “So, which is it? Are you changing it over to a six top or are you holding it for a guest that requested it?” She knew she’d been caught in a lie, and decided to get her manager. I watched and could see she was explaining to him what happened. This was going to be interesting. I thought, what “story” was he going to tell me? Was he going to back her up to save face? Was he going to let me sit at one of the open tables? Or, was I going to decide I didn’t like being lied to and leave to go to another restaurant? Well, the manager was very pleasant. He sat us at one of the open tables, and I thanked him. I shared the story with him and he shook his head in disappointment. He apologized profusely and thanked me for coming to the restaurant. There is a big lesson here, and it’s very simple: Don’t lie to the customer. If you’re caught in a lie, it could cost you in a number of ways.

6 Reasons You Should Not Lie to Your Customers

It’s embarrassing.
You lose credibility and trust with the customer.
It can give you a bad reputation as an individual.
It can reflect poorly on your company’s reputation.
Unless you own the company, it could cost you your job.
And finally, the customer may leave and never come back.

For all of the reasons above, and a few more I’m sure, you don’t want to lie. A lie will come back to you in only negative ways. Being labeled a liar is not what you want to be known for. You won’t find people saying he or she is a good person and a wonderful liar. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author. Learn more about Shep’s customer service and customer experience keynote speeches and his customer service training workshops at www.Hyken.com. Connect with Shep on LinkedIn.

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6 Reasons You Should Not Lie to Your Customers

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