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Top Takeaways:

Quotes:

“Building a good customer experience is about getting closer to the customer, speaking more frequently to the customer and having a finger on the pulse of where the customer is going.” “Any company without a CX program is fooling themselves. They’re not going to be successful. The closer you get to your customers, the better. That’s a core requirement in today’s marketplace.” “There’s never been a more important time to truly integrate the voice of the customer into your business and to have that drive where you take the business into the future and beyond.” “There’s no point in only collecting customer insights every quarter or every six months. We must get closer to our consumers and customers. We must connect more frequently.”

About:

Simon Glass is the Chief Executive Officer of Discuss.io, an enterprise-level smart video platform. He is responsible for overseeing all facets of the business and driving the company’s global development strategy. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio. This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
  1. How can I use video to connect with my customers?
  2. How can I collect and use customer feedback?
  3. What should I do with customer feedback and insights?
  4. How can I form deeper connections with my customers?
  5. How can I incorporate the voice of the customer into my business?

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