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How Not To Give A GiftThe After-Experience

Congratulations to my buddy John Ruhlin who has a new book that just came out, Giftology. In this book he covers the art of the appreciation gift. You may be familiar with his name if you’ve been following my work. I’ve covered some of his ideas in the past. He’s a rock star when it comes to understanding how to make people feel special and appreciated. One way to make a customer feel appreciated is with a special gift. Now, keep in mind that some companies have policies that their employees are not allowed to receive gifts from customers over a certain amount when you are giving a customer a gift. If you are constrained by a low budget, from either the customer’s policies or what you want to spend, remember that it is the thought that counts. With that I share with you seven ways to properly give a gift of appreciation to your customers. (more…)

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