reduce customer effort Archives - Shep Hyken | Customer Service Expert

respect customer time

A customer takes the time to buy a product, which could include research, visits to a store, calls to a salesperson, and many other tasks that go into a pre-purchase routine. So once they buy it, the work should be over. But sometimes it’s not. Something goes wrong, or the customer may have a question. Regardless of what it is, they are about to spend more time related to their purchase that isn’t just the actual use of the product. (more…)

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