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“You can’t be all things to all people, pick a lane.” – Bruce Turkel

Bruce shares important tips and tools from his new book, “All About Them,” as they discuss the influence your customers have on your brand and how properly branding your company is essential for success. Listen to this episode of Amazing Business Radio and learn how to build your brand and reputation with your customers. The book may be titled, “All About Them,” but this episode is all about you!  

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