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The Interview with Michelle Hayward:


“Culture is steeped in values. Values shape behaviors.” – Michelle Hayward “In order to solve tough problems, you have to be a learner.” – Michelle Hayward “Transparency is key to designing a culture where people feel that they are truly a part of not only the team, but the work and its outcomes. It makes them able to feel like they can truly commit.” – Michelle Hayward


Michelle Hayward is the CEO of brand and growth consultancy Bluedog Design. She is a graduate of The Kellogg School of Management’s Chief Marketing Officer Program and Dartmouth’s Executive Women Entrepreneurship. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio. This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
  1. How can I create a company culture?
  2. What core values are important in business?
  3. How can I create meaningful client relationships?
  4. What makes a good employee experience?
  5. How does culture affect the customer experience?

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