What does the future of brand loyalty look like?
Shep Hyken sits down with Patrick Reynolds, Chief Marketing Officer for SessionM, to discuss how technology is transforming traditional customer loyalty programs into a dynamic and personalized customer experience.
“We’re delivering the kinds of experiences that are actually making consumers behave loyally. They’re coming more and they’re spending more each time.” – Patrick Reynolds
“The whole point is to make every customer feel like Norm from Cheers, where the whole room lights up when they seem him… ‘and everybody knows your name.’” – Patrick Reynolds
“The future of brand loyalty and customer experience is going to look like one brand with a thousand faces.” – Patrick Reynolds
Patrick Reynolds is Chief Marketing Officer at SessionM, and has over two decades of experience in various businesses, media, and creative leadership positions at multiple top-tier advertising agencies.
Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and your host of Amazing Business Radio.
This episode of Amazing Business Radio with Shep Hyken answers the following questions … and more:
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