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Refund With a SmilePositive CX

Every business has returns. It doesn’t matter if you’re B2B or B2C. Returns are inevitable. The industry that probably has the most returns is retail. It’s just a fact. Beyond defective merchandise, which happens in any type of business, someone won’t like that sweater you picked out. Someone has no use for that gadget you thought he or she would love. You get the idea. So, just count on it. It’s going to happen. The question is, how well will you or your business handle it? (more…)

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